Walk in the pavilion of Qatar...

“Seeding Sustainability. Innovative Solutions for Food Security”

https://www.youtube.com/watch?v=91Am30jcV2w

http://expo2015-milano.blogspot.fr/search/label/Qatar

Follow Qatar pavilion... on Facebook

Very interesting facebook for the Qatar pavilion...

full of colors... full of flavors...

https://www.facebook.com/QatarPavilion2015

Qatar pavilion... the Website !

Qatar Participates in the Universal Exposition – Milano Expo 2015 under the emblem: “Seeding Sustainability. Innovative Solutions for Food Security” This slogan goes in line with the main theme of the exposition: “Feeding the Planet. Energy for Life”. This is also highlighted by the design concept of Qatar Pavilion that occupies 2,451 m2 of Expo area.

Strategically located next to the main entrance of the exposition, Qatar Pavilion is designed to reflect the image of the present and the past, showing the great harmony between modernity and genuineness. The pavilion concept was inspired by the genuine past, when the desert environment urged the Qatari man to be up to the challenge in solving such interconnections. Accordingly, the message to be highlighted by Qatar Pavilion is that in spite of the huge arid lands and the problems of agricultural lands and production in Qatar, there are solutions and models to face such challenges, not only for Qatar, but also for the whole world in general.

Qatar’s vision for participation in Expo 2015 is to build a pavilion with unique design and preparation to reflect its history, heritage, shining present and promising future in the field of food. Qatar’s methodology for sustainable development is based on preservation of environment and resources in addition to using technology to realize such an objective. The pavilion also will highlight Qatar’s interest in many topics and issues that attract regional and international interest.

Qatar Pavilion eye-catching design was inspired by “Al Jefeer”, the traditional food basket made of palm tree leaves. This jefeer constitutes a primary part of the Qatari food history, as it was used to keep food and at the times of drought, it was used to store valuable foodstuffs. It is also a symbol of trading and bartering. The basket was really a brilliant idea in the history of Qataris. Jafeer story will be skillfully integrated in Qatar Pavilion events. Designing the pavilion in the shape of a large food basket helps creating a unified idea to link the exhibition concept to all its aspects.

Qatar Pavilion will provide visitors with a unique experience and a joyful journey in its different sections. The visit will start with Qatari generosity and will be supported by an interactive experience and many innovative techniques that serve the exposition objectives and theme. Therefore, we’re looking forward to a wonderful participation in Milano Expo 2015. We would like also to take this chance to invite the whole world to get acquainted with Qatar’s national achievements and initiatives, particularly in the field of food, energy and sustainability. The pavilion will also pinpoint development projects that focus on education, health, sports and culture.

More about Qatar pavilion : http://qatarpavilion.qa/

Qatar pavilion... at Expo 2015 Milano... the project...

Theme "Seeding Sustainability Innovative Solutions for Food Security"

The Concept

Qatar is a desert country, made up of long stretches of sand and dunes, whose inhabitants have always sought creative ways to address the challenges of a lack of food and water. For its water supply, the country has invested in the desalination of sea water, while its food supply has relied almost exclusively on imports.

At Expo Milano 2015 Qatar wants to show its commitment to safe, healthy and convenient food.
From its greenhouses to the table, from scientific laboratories to sport, the country is committed to seeding sustainability, or to achieve a healthy, safe and convenient, through solutions that are socially, economically and ecologically sustainable. Qatar is committed to building a culture of "healthy living" through the promotion of sports and scientific research for the responsible management of water and precious resources of its land.

The Qatar Pavilion showcases the latest technologies in a holistic, interactive and informative experience: it creates an oasis of innovation, invention, energy, industry and green technologies.

The Design of the Pavilion

The architecture of the Qatar Pavilion recalls the traditional market – the souq - with internal paths in Arabian forms. It covers an area of 2,450 square meters and it consists of a large central space with a circular structure at the center that is reminiscent of the form of the traditional food basket - the jefeer - symbolizing the interweaving of local dimensions and global innovation which characterizes Qatar.
A roof top garden and innovative technologies complete the interactive experience that Qatar offers its visitors to Expo Milano 2015, developing the theme of “Seeding Sustainability: Innovative Solutions for Food Security”. The country supports the culture of healthy living through the promotion of sport and the responsible management of water and Earth’s natural resources.

Source :  http://www.expo2015.org/en/

Qatar pavilion has its own logo...

What do you think about it ?

Well... we're looking for Qatar pavilion Website and Facebook page...

 

 

http://expo2015-milano.blogspot.fr/search/label/Qatar

A theme for pavilion of Qatar...

Theme "Seeding Sustainability Innovative Solutions for Food Sustainability"

The Concept

Qatar is a desert country, made up of long stretches of sand and dunes, whose inhabitants have always sought creative ways to address the challenges of a lack of food and water. For its water supply, the country has invested in the desalination of sea water, while its food supply has relied almost exclusively on imports.

At Expo Milano 2015 Qatar wants to show its commitment to safe, healthy and convenient food.
From its greenhouses to the table, from scientific laboratories to sport, the country is committed to seeding sustainability, or to achieve a healthy, safe and convenient, through solutions that are socially, economically and ecologically sustainable. Qatar is committed to building a culture of "healthy living" through the promotion of sports and scientific research for the responsible management of water and precious resources of its land.

The Qatar Pavilion showcases the latest technologies in a holistic, interactive and informative experience: it creates an oasis of innovation, invention, energy, industry and green technologies.

http://www.expo2015.org/en

Remember QATAR pavilion at Expo 2010 Shanghai

The outer concrete wall of the pavilion is covered with decorative patterns of Qatari style, recalling the Balzan Pagoda, the symbol of Qatar. The pavilion shows green technology and modern ideas which Qatar the opportunity to create a future sustainable city development.

- The gallery inside pavilion organizes exhibitions regularly.

- The pavilion shows the underwater scene beads and oil, representing two very rich natural resources in Qatar.

Remember QATAR pavilion at Expo 2012 Yeosu

In first, the Logo :

The Wzar, a traditional fabric used by Qatari fishermen and pearl divers has been chosen as the logo of the Pavilion. The distinctive weave symbolises the interweaving of the old and new; old traditions with modern day interpretations. It also represents the rhythmic and seasonal migration between desert and coast, thus making for a sustainable lifestyle.

The facade.

The floor plan. 

The cross wall.

Education.

Qatar pavilion Yeosu 2012 website : http://www.qatarpavilion.com/

Some shots... thanks to Qatar pavilion website and facebook.

Qatar pavilion Zeosu 2012 Website : http://www.qatarpavilion.com/

Milan Expo 2015: Qatar Pavilion... project by Maffei Architects

Andrea Maffei Architects share with us their proposal for the Qatar Pavilion at the Milan Expo 2015. The Pavilion for the EXPO 2015 represents a great opportunity to show the interest and the charm of the country of Qatar to all over the world.

From the Architects:

1. Introduction

The Pavilion for the EXPO 2015 represents a great opportunity to show the interest and the charm of the country of Qatar to all over the world. Millions of visitors will go to Milan to see the EXPO 2015 and will learn the culture of Qatar in the exhibition space in the new Pavillion. The Milan Expo 2015 is about “Feeding the Planet”, that means about food culture all over the world and how all the countries developed their food tradition and experience.

Qatar is a wonderful peninsula on the western shore of the Arabian Gulf that covers approximately 4,247 square miles (6,286 square kilometers). The landmass forms a rectangle that local folklore describes as resembling the palm of a right hand extended in prayer. Neighboring countries include Bahrain to the northwest, Iran to the northeast, and the United Arab Emirates and Saudi Arabia to the south. Qatar and Bahrain both claim the uninhabited Hawar Islands just west of Qatar. Until recently, only small semipermanent seasonal encampments existed in the interior desert. Water resources near the coast combined with opportunities for fishing, pearl diving, and seagoing trade have supported larger, more permanent settlements.

Qatar country has a rich culture of interesting food and this will be exposed in the new Pavillion. The visitors will have a new special experience tasting the Qatar food and its atmosphere. They will touch for the first time all the ingredients used in the middle-east culture and how they are cooked to live in the desert. Qatar has a long tradition of how to eat in a desert culture and, on the other side, a great fishing culture and experience, being faced on the sea on three sides, as a peninsula.

2. Milano EXPO 2015

The Expo Milano 2015 has as its motto “Feeding the Planet,” and is based on the theme of food and how the different cultures of the world feed. The food is not only a physical need of the body but it contains the history of men and they have developed the art of food over the centuries. Men have developed over the centuries their way of eating according to the places where they were and then in a different way. The men transferred to the food their culture, their traditions, their way of life. All countries of the world will participate in this great event and each country will represent its culture through the food.
The long series of pavilions will allow visitors to sample in a few days more different foods from around the world and focused on the campus of the Expo. It will be a great experience to try in a short time different flavors and cultures together and discover a new way of eating and using the products of nature. Each pavilion will represent its country, then each pavilion will feature colors, shapes and images differently than the others.

3. Qatar Pavilion – Design concept

In the design of the Qatar Pavilion we wanted to create a new fluid way of visiting the Pavilion. Usually a pavilion consists of a single large horizontal space in which everything is exposed. However, we wanted to create the theme of a long process in which the visitor turns out, little by little, the food and culture of Qatar. It will be a long process of training in which the visitor will be started to the charm of this beautiful country.

This will be done through a large inclined plane which rises gradually with a gentle slope of 5% to the three floors of the pavilion and then continue on a panoramic terrace on the roof. It will be a gentle climb through the times of exposure and overlooking a beautiful central garden. The course will be developed all around a central beautiful garden that will bring the palms and tree species typical of Qatar. It will be like a kind of oasis where you can discover the charm of desert palms and it will create a special setting on which you will look around the exhibition.

There are no underground spaces, but all the pavilion develops out of the ground. The pavilion will be articulated in so many key elements of its composition:

• long exhibition spiral space
• internal central garden
• the terrace
• bar on the ground floor with prayer spaces for staff (male/female)
• rappresentative offices

4. Spiral exhibition space

The exhibition space is composed of a long and wide spiral floor that climbs slowly up to the roof terrace. The ramp is designed 10 meters wide and represents a continuation of the external land of the visitor, who will enter the hall and slowly start to climb towards the sky.

On its way the visitor will meet various objects encased in glass display cabinets with transparent glass and lights that illuminate the content.

These items will be arranged according to the learning paths that will teach visitors the food culture in Qatar. During the centuries, the people of Qatar have developed their food culture, in relation to the life of the desert, but also in relation to the sea that surrounds the country on three sides.

All this is told in the exhibition boxes distributed along the path and videos projected in the same boxes. Climbing the spiral will be like going on a long journey of initiation that takes the visitor to love this culture and appreciate its charm and history.

The long spiral path will have a glazed side all around to look out in a large oasis inside and the outer side will be composed of a white wall with big holes that will leave enter small rays of natural light.

5. Fluidity of the space

The interior exhibition space consists of a fluid space that takes the visitor to slowly climb up to heaven on the rooftop terrace. The visitor reaches the pavilion from the decumano street through a large water tank and through the sand of the desert surrounding the pavilion of Qatar. This cross is a symbol of a detachment from common reality to enter into a new world, the country of Qatar. The external path continues gently into the hall that continues the path outside through a large ramp that rises slowly. The space thus continues in a fluid way towards the inside and is transformed into an exhibition space ascending up to the roof. This fluidity of the internal space eliminates all barriers and any clear break between the exterior and the interior of the pavilion and gives it a dynamic continuity of the visitor’s route.

The exhibition space inside is not made up of many separate rooms with clear doors and precise directions. It consists of only one large open space that never ends and has no clear separation between the exhibition spaces. This spatial continuity creates a long flow of visitors that rises from the shadows on the ground floor up to the light of the terrace and to the sky. It’s a kind of progressive path from shadow to light.

The exhibition space is composed by a long “multimedia path”, that engages and intrigues the visitor. All the interior furnishing is designed to make space usable and comfortable for staff and for visitors. The interior furniture is composed by:

- 20 led interactive panels
- 40 graphic walls
- 15 couches(4150×1000 cm)
- 5 desks (1600×750 cm)
- 1 meeting table (3400×1200 cm)
- 9 armchairs
- 10 tables
- 38 chairs
- 8 stools

6. Roof terrace

The Pavilion is completed on the top with a large panoramic terrace looking out across the Expo around.

To maintain the flow of space we didn’t want to isolate the terrace, but we continued the ramp up to the top of the Pavilion outside. Visitors will thus prolong their path out of the Pavilion to reach the terrace, walking around the garden.

The roof is often not used in architectures but we wanted to bring out the spiral of the exhibition and extend it towards the sky to give a sense of infinity.

7. Pavillion Facade

The facade of the pavilion is composed by a large wall with big holes that reflect the slits of classical Islam architecture.

Their classic design is reinterpreted in a contemporary way and is distributed randomly in the facade to dematerialize the wall and make it macro-perforated. This solution brings light beams inside the Pavilion which evoke those that descend from the branches of trees.

The idea of classical massive fortress with small slits turns into a perforated wall filter inside-out with fascinating game of natural light and charm of special atmosphere.

Its realization is designed using GRC panels, on both sides inside and outside of the reinforced concrete structure, within which are included the blocks of opal glass as per the architectural design. This solution allows you to pre-fabricate the panels at the factory with the small windows and assemble them on site.

8. Internal Garden

In the center of the pavilion we have planned a wonderful garden that evokes the desert oasis of Qatar. As in the desert you can find oasis with extraordinary green palms and trees of various species, so in the midst of the pavilion we have included a jungle of tree species.

They give the idea of being in the middle of an oasis of Qatar as you climb the ramp that contains all the exhibition spaces. Watching the show you will have the feeling of being in the middle of a jungle and the standard idea of exposure will turn into a sort of outdoor landscape covered. The garden will be built in the sand that will continue around the perimeter of the pavilion. The sand evoke the theme of the desert and reflect the natural light on the facade of the pavilion, evoking the atmosphere typical of the Middle East.

A small bar overlooks this beautiful garden, helping to make the courtyard a space full of life, in which is possible to organize many kind of events. This bar is also a flexible space, because the tables area can become, thanks to the movable glass walls , a prayer space for the staff (male and female areas will be separated).

Project: Milan Expo 2015: Qatar Pavilion
Designed by Maffei Architects
Client: Qatar Ministry of Business and Trade
Design Team: Alessandra De Stefani, Stefano Bergagna / Andrea Maffei Architects s.r.l. Milano
Lot Area: 1160 sqm
Gross Area: 2807 sqm Exposition Area: 1812 sqm
Maximum Height: 15,5 m
Location: Milan, Italy
Website: www.amarchitects.it