mardi 27 janvier 2015

El Salvador at Expo 2015 Milano

Theme "Quality and Diversity of Coffee. Sustainable and Competitive Production

The Concept

Farming coffee today in El Salvador means remaining attached to the Country’s values and historic traditions of production and processing and, at the same time, adopting current norms, standards and technologies to achieve greater quality. Coffee remains of strategic importance for this Central American Country in the areas of sustainability, economic, social and environmental impacts. It’s an industry that generates jobs and provides currency through its export.

El Salvador produces coffee from the Arabica species, comprising the three main varieties of Bourbon, Pacas and Pacamara. It exports premium and commercial grade of this product along with those certified organic, sustainable and Just Trade. It is grown in the six mountainous ranges of Cordillera, each imparting a particular aromatic variation of bean: the Alotepec – Metapán variety, noted for a mild sweetness with hints of chocolate, citrus and caramel; the el Balsamo-Quezaltepec variety, with its flavors of honey, caramel and fruit; the Chichontepec variety, which tastes slightly buttery with notes of fruit and chocolate; the Tecapa-Chinameca variety that provides a range of scents from floral to vanilla; and the Cacahuatique, a sweet, medium bodied variety.

In line with the objectives of the Theme Feeding the Planet, Energy for Life, El Salvador seeks to raise awareness of the extraordinary quality and variety of the Salvadoran coffee grain. Its participation at the Universal Exposition is a showcase for increasing consumption of the coffee and for sharing data around new industry trends and innovations. Its pavilion in Coffee Cluster features a photo exposition showing an historical view of agriculture in El Salvador - its best practices in cultivation and production, its awards received - and an exhibit of images: “Coffee Plantation Stamps”. Visitors also have the opportunity to take part in “Barista” demonstrations of preparation and tastings of the precious beverage.

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